Every calculator cites its formula and source - Mifflin-St Jeor, Cockcroft-Gault, Framingham - so you can check the math yourself.
Choose Your Plan
Start free, upgrade when you're ready. Every plan includes every calculator, every tracking app, and every restaurant guide. No calculator is ever behind a paywall.
Everything you need to start tracking, forever.
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- Every calculator, free
- 9 tracking apps (with limits)
- 101 restaurant calculators
- 50 diary entries per day
- 10 custom foods
- Basic dashboard with stats
- 5 bookmarks
- Standard AI nutrition assistant
- Community support
For daily trackers who want unlimited everything.
Billed monthly
14-day free trial ยท cancel anytime
- Everything in Free, plus:
- Unlimited diary entries
- Unlimited custom foods
- Unlimited bookmarks
- Recipe import from URLs
- Data export (CSV, JSON)
- Advanced macro tracking by meal
- Water intake tracker with goals
- Custom meal planning
- 5x more AI coaching capacity
- Ad-free experience
- Priority email support
- Weekly nutrition summary emails
- Progress photo tracking
- Custom goal setting with timelines
Best for power users, coaches, and developers.
Billed monthly
Direct payment ยท cancel anytime
- Everything in Pro, plus:
- 20x more AI coaching capacity
- AI-generated diet meal plans from your goals
- Custom calculator creation (10 max)
- Advanced trend analytics with predictions
- Health metric correlations engine
- API access for integrations
- Personalized supplement recommendations
- Genetic-based nutrition insights
- 1-on-1 nutrition coaching chat
- Custom dashboard layouts
- Early access to new features
- Priority support with 24h response
- Meal prep AI planner
- Grocery list generator
- Nutrition deficiency analyzer
Included in every plan, free or paid
- The full calculator library
- 101 restaurant calculators
- 9 tracking apps
- Science-backed methodology
- Mobile-responsive design
- 5 accessibility themes
- No ads on calculator pages
- Works offline (PWA)
Compare Plans in Detail
Every feature side-by-side. Switch between monthly and yearly, the prices update live.
| Feature | Free$0/forever | Pro$7.99/mo | Premium$19.99/mo |
|---|---|---|---|
| Tracking & Diary | |||
| Diary entriesDaily limit on the Free plan | 50 / day | Unlimited | Unlimited |
| Custom foodsTotal saved, not per day | 10 | Unlimited | Unlimited |
| Recipe import from URLsAuto-fetch nutrition from any recipe page | 3 / day | ||
| Data export (CSV, JSON)Download your full diary & tracking history | 1 / day | ||
| BookmarksSave calculators & foods for quick access | 5 | Unlimited | Unlimited |
| Water intake tracker with goalsHydration targets, per-glass quick-adds, daily streaks | 1 goal | ||
| Custom meal planningFree accounts plan one day at a time; Pro unlocks multi-day | 1 day | ||
| Progress photo trackingVisual timeline of your body composition changes. Photos stay on your device by design and are never uploaded | - | ||
| Custom goal setting with timelinesSet deadline-based goals with auto-adjusting macros | - | ||
| Macro tracking by mealPer-meal P/C/F split, not just daily totals | Daily only | Per-meal | Per-meal |
| Analytics & Insights | |||
| Basic dashboardToday's macros, water, weight trend | |||
| Weekly nutrition summary emailsAuto-generated weekly report card in your inbox | - | ||
| Advanced trend analytics7/30/90-day trends, moving averages, anomalies | - | - | + predictions |
| Health metric correlationsSleep vs weight, mood vs macros, etc. | - | - | |
| AI coaching capacityConversational coaching & recommendations | 5 msgs / day | 50 msgs / day | Unlimited |
| Power User & Developer | |||
| Custom calculator creationBuild & save up to 10 private calculators | - | - | 10 |
| API accessProgrammatic access to your data & the food DB | - | - | Unlimited |
| Early access to new featuresTry new calculators & apps before general release | - | - | |
| Custom dashboard layoutsRearrange widgets to match your workflow. Layouts are saved per device and browser | - | - | |
| AI & Coaching (Smart planning tools) | |||
| AI diet meal plan generationThe assistant composes goal-aware daily/weekly diet plans you can edit and save | - | - | |
| Personalized supplement recommendationsBased on your diet gaps & goals | - | - | |
| Genetic-based nutrition insightsEducational insights into how common gene variants interact with diet. No genetic test data is uploaded, stored, or requested | - | - | |
| 1-on-1 nutrition coaching chatA private, persistent coaching conversation with the AI nutrition coach, handled in the priority response queue | - | - | |
| Meal prep AI plannerAuto-generate a weekly prep plan with batch-cooking instructions | 1 plan | Unlimited | |
| Grocery list generatorAuto-build a shopping list from your meal plan | 1 list | Unlimited | |
| Nutrition deficiency analyzerCross-references your diary with RDA thresholds | - | - | |
| Experience & Support | |||
| Ad-free experienceNo ads anywhere, including calculator pages | Calculator pages only | Everywhere | Everywhere |
| Community support | |||
| Priority email supportAverage reply under 24 hours | - | Fastest | |
| 14-day free trialNo charge during trial; cancel anytime | - | - | |
Pricing & Billing FAQ
Built on evidence, priced with restraint
No dark patterns, no invented numbers, no fine print. The pricing is built the way the calculators are: checkable.
Calculator inputs stay in your browser. An account exists only for the things that genuinely need a server: sync, history, and AI coaching.
The free tier is a complete product, not a trial. Upgrade only when you outgrow diary history limits or want unlimited AI coaching and API access.
Still deciding?
Try every calculator and app free, forever. Upgrade only if you want unlimited tracking.
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